Amid the accelerating global wave of artificial intelligence, JD.com officially announced on April 27 the launch of a global recruitment initiative called "Aidol Creation Camp." This program aims to identify and select outstanding AI smart hardware projects worldwide, and through resource integration and industrial collaboration, it targets the successful incubation of 101 industry-leading AI hardware products within this year.

To ensure that selected projects can be rapidly implemented and achieve commercial breakthroughs, JD.com has provided five core resources covering the entire life cycle as its "secret weapon." First, in terms of financial support, JD.com will provide efficient capital connection channels, eliminating the worries of startup teams. Second, in terms of growth, JD.com will use its mature supply chain system to offer end-to-end wholesale support, directly empowering product sales growth.

Technology openness is also a major highlight of this program. JD.com will deeply open up its "JoyInside" technology capabilities, helping partners reduce the R&D barriers. In addition, for teams aiming at the global market, JD.com also provides comprehensive support for international expansion, helping local innovations go global.

In the marketing aspect, selected projects will gain traffic exposure across JD.com's online and offline channels, greatly enhancing brand market visibility. These series of measures mark that JD.com is building an AI hardware ecosystem matrix, attempting to comprehensively reshape the hardware industry chain layout in the AI era, from underlying technology to the terminal consumer market. Currently, the program has opened application channels for developers and companies around the world.