Recently, Apple released new app review guidelines, clearly requiring developers to disclose clearly and obtain user's explicit consent before sharing user personal data with third-party artificial intelligence (AI). This change comes in the context of Apple's plan to launch an upgraded version of Siri in 2026. The upgraded Siri will be able to perform actions between different apps through commands and will partially rely on Google's Gemini technology.

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The purpose of this move is to protect user data and ensure that other apps do not leak users' personal information when interacting with AI providers or other AI companies. Before this revision, the regulations already required apps to prohibit "using, transmitting, or sharing" users' personal data without user consent. Now, Apple specifically points out that companies involving AI must also comply with this requirement.

The new guidelines have added an important clause: developers must clearly inform users that their personal data will be shared with third parties, including third-party AI, and obtain the user's explicit consent before doing so. This regulation may affect apps that want to use AI systems to collect or process user information, especially those that rely on AI for personalized functions or other services.

Although Apple has explained this new rule, it is still unclear how Apple will strictly enforce this rule, especially since the term "AI" may cover a wide range of technologies, including but not limited to large language models (LLM) and machine learning.

This update not only involves requirements for data privacy, but also includes support for Apple's new mini applications, and adjustments to relevant regulations for creator apps, loan apps, and other categories. In addition, Apple will include cryptocurrency exchanges in the category of apps that need to follow strict regulations.

Key Points:

- 📢 Apple's new rules require apps to obtain explicit consent before sharing user data.

- 🔒 The new rules specifically target third-party AI to ensure users' personal information is not leaked.

- 📱 The new rules may affect app development that relies on AI technology for personalized services.