2023 AI-Powered Brand Marketing: 7 Industry Experts Share 11 Annual Cases

In 2023, AI technology has made significant strides in the field of brand marketing. Industry experts have shared 11 compelling annual case studies, covering innovative Spring Festival marketing campaigns, collaborations between brands and artists, breakthrough AIGC products, and more. These cases showcase the cutting-edge applications of AI technology in advertising creation, product design, and personalized marketing, serving as crucial tools for brand promotion.

WordPress VIP Releases AI Survival Report: Over 80% of Consumers Do Not Fully Trust AI-Generated Content, 42% Lower Trust Due to Lack of Source

According to the WordPress VIP report, consumer trust in AI continues to decline: 60% are annoyed by brands using artificial intelligence for marketing, 86% do not fully trust AI, and 73% believe the internet lacks more warmth. 42% of the audience have lower trust in content without clear sources, while it is easier for brands to access AI citations, but winning trust is more difficult.

Customer Uses AI to Forge Medical Records for Extortion, Multiple Stores Suffered Before Being Brought to Justice

The Yangpu District People's Court in Shanghai recently handled a case involving the use of AI technology for blackmail. The defendant, Yang, used AI to forge hospital diagnostic certificates and fee receipts, and claimed that he fell ill after dining at a barbecue restaurant, demanding 2000 yuan in compensation. After the store paid, they reported the incident to the police, and the court announced the verdict on the spot. This case warns that AI technology can be abused as a tool for crimes.

New Coordinates for AI in the Automotive Industry! Chang'an Tianshu Large Model Officially Passes National Generative AI Filing

The "Tianshu Large Model" developed independently by Chang'an Automobile has passed the filing with the National Internet Information Office, becoming the first automaker in Chongqing and one of the few in the country to obtain this qualification. This marks a new phase in the commercialization of its self-developed AI technology, with the model focusing on in-vehicle intelligent applications since its inception.

Apple Releases 2025 Compliance Report: AI and Human Collaboration Blocked Over $2.2 Billion in App Store Fraud Transactions

According to Apple's 2025 App Store Compliance Review Report, through collaboration between AI and human review, over $2.2 billion in potential fraud transactions were successfully prevented, with a total of over $11.2 billion blocked over six years. As generative AI lowers the development barrier, fraud activities are becoming more scalable and complex. Apple has increased its investment in machine learning, using AI models to accurately identify malicious software and strengthen platform security.

4 Days Raising $9 Million - Moritz, Founded by Former OpenAI Advisor, is Redefining the Legal Industry with Software + Lawyers

AI law firm Moritz closed a $9 million seed round in four days before graduating from Y Combinator, led by YC and Urban Innovation Fund, attracting tech investors including Reddit and Runway founders and OpenAI employees. The company was founded by former OpenAI legal advisor Pamir Essas and machine learning engineer Stefan Mandaric, aiming to revolutionize traditional legal services with AI technology, and has partnered with H