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Technology media AppleInsider recently published a report, announcing that Apple has officially approved Poke as the first third-party AI agent to connect to the "Apple Messages for Business" platform. This move marks Apple's adjustment of its originally enterprise customer service communication channel, taking on more proactive AI assistant capabilities, allowing iMessage to gradually expand from a single communication tool into a comprehensive task access point.
Comprehensive Assistant Integrated into Chat Scenarios
The AI agent called Poke was developed by a California startup. Users can now interact with it directly within the Apple Messages app, easily completing a series of complex daily tasks. Official demonstrations show that it not only helps users reply to emails, arrange dinners, choose restaurants, and conveniently create reminders, but also supports web searches, image generation and editing, and automation task configuration.
In addition to daily office work and life planning, Poke has also demonstrated strong capabilities in connecting to lifestyle services, helping users track low-price flights, check in for domestic U.S. flights, and even output video summaries and generate QR codes. In terms of smart home and ecosystem compatibility, it can not only control lights and sound systems but also integrates with numerous third-party services such as email, smart rings, and expense management.
Business Model and Billing Mechanism
With Poke's official entry, Apple's collaboration business model with third-party AI agents has been revealed for the first time. According to a co-founder of Poke, Apple will charge based on how users use the AI agent, meaning that the platform can directly gain commercial benefits from the ecosystem of third-party AI services.
Regarding specific pricing, the official statement from Poke indicates that the pricing will be determined through negotiation, with different levels of tasks being differentiated. Light operations, manual prompt processing, and simple background tasks can be used free of charge, while higher intensity and more complex requests will require payment from users.