Regarding the market rumors that "Hongguo Short Drama has canceled the AI virtual human script base payment and fully shifted to pure revenue sharing," a relevant person in charge of Hongguo Short Drama recently publicly responded that the statement is untrue, emphasizing that some scripts still retain the base payment policy.
Previously, there were market reports that an official representative of Hongguo Short Drama posted a notice in the screenwriter group, stating that according to the latest policy on April 27th, newly selected script levels would only provide pure revenue sharing, with a revenue sharing ratio of 20%. However, if the scripts met the post-validation popularity incentive indicators, they could still enjoy individual incentive activities, and script levels could continue to upgrade as quality improved. This news caused a stir among screenwriters, with some even jokingly calling it "zero-cost purchase," and there were reports that only a few top screenwriters' base income remained unaffected.
The recent "base payment controversy" reflects the intense interest conflicts and mechanism adjustments between platforms, screenwriters, and content production ecosystems as the online literature and short drama sectors introduce generative AI and AI virtual human technologies. As a new growth point for content export and local consumption, AI short dramas have significantly reduced production costs and cycles through technological means, but this also brings new challenges to the traditional script pricing system and content control.
Hongguo Short Drama's clarification of the rumors has to some extent stabilized the expectations of the creator community. However, the platform's introduction of the "post-validation popularity incentives" and "dynamic level adjustment" mechanisms also indicates that the industry is evolving towards a more data-driven and finely operated performance-oriented direction. Finding a balance between efficiency, technology, and the core interests of creators will be key to building a sustainable ecosystem for AI content platforms in the future.
