The Spring Festival Gala of the General Station made history in 2026 with its first-ever AI-driven real-time mass interactive creation. Douyin's Toutiao became the core carrier, and the total number of AI interactions on that day reached as high as 1.9 billion. Among them, the "Toutiao New Year" activity stood out, helping users generate over 50 million New Year-themed profile pictures and 100 million New Year greetings. AI image generation and New Year greeting functions became a new trend for people to celebrate the Year of the Horse.

The surge in interaction was reflected in data. According to ByteDance statistics, at 9:46 PM on the eve of the Spring Festival, after the host announced the second round of Toutiao interaction, the Toutiao large model reached its computing peak, with a reasoning throughput of 63.3 billion tokens in one minute, setting a new record. As the exclusive AI cloud partner of the General Station's Spring Festival Gala, ByteDance Huoshan Engine ensured stable and smooth interaction for a large number of users through flexible computing power allocation and deep system optimization throughout the event.

Beyond the mass interaction, Toutiao's AI technology was deeply integrated into the visual creation of the Spring Festival Gala stage. The globally popular Toutiao video generation model Seedance 2.0 had already empowered multiple Spring Festival Gala programs before its official release. In the program "Riding the Wind Song," the model accurately restored the brushstrokes and ink texture of national treasure-level ink paintings, using high-difficulty movement and camera scheduling to make the galloping horses in the picture both lively and powerful; in the program "Celebrating the Flower Goddess," Seedance 2.0, with its extreme attention to detail, created a visual spectacle for each performer, presenting "one person per month, one scene per person, one flower per state, one view per flower." Through an innovative model combining "AI-generated images and real-stage expansion," it built a new audio-visual narrative structure on the stage.

From the computing power support for mass interaction to the creative innovation of stage art, Toutiao and Huoshan Engine have not only achieved a deep integration of technology and the Spring Festival Gala but also reinvigorated traditional New Year customs with technological power, promoting AI technology to enter the family gatherings of millions of households.