Bilibili Tests 'AI Video Summary' Feature


Bilibili's daily user time rises to 112 minutes, average age 26, with increased spending. AI boosts ad efficiency, accelerating commercialization.....
ClipSketch AI is an open-source tool that converts long videos into hand-drawn storyboards and auto-generates social media copy, boosting content creation efficiency. It intelligently extracts video content from platforms like Bilibili and Xiaohongshu.....
Recently, a Bilibili creator named "A Big Har Fish" released a video titled "AI, Don't Be Too Absurd", which attracted over 4 million viewers. In the video, he engages in a thrilling conversation with an AI agent set up as "a cold school beauty, whose gambling father owes you 10 billion in debts, and whose mother died during childbirth". What starts as a debt collection scenario gradually evolves into a complex story involving themes of debt, family ties, and betrayal as the dialogue deepens.
Bilibili released its financial report for the second quarter of 2024, showing a total net revenue of 6.127 billion yuan, a year-on-year increase of 16%. The net loss narrowed to 608 million yuan, while the adjusted net loss under non-GAAP was 271 million yuan, a 72% year-on-year decrease. Advertising business saw significant growth, surpassing 2 billion yuan for the first time, accounting for one-third of total revenue. The average user age is 25, with growing consumption demand. Chen Rui pointed out that the platform's traffic is increasing, user commercial value is being released, and high-quality AI content is attracting users, with over 80 million users browsing related content each month. Bilibili has already gathered...
Bilibili has launched the 'AIGC Recommended Ad Titles' feature, which utilizes a large language model to generate creative ad titles based on keywords. This feature aims to quickly provide eye-catching and diverse titles to enhance advertising effectiveness. It has successfully produced hundreds of titles with daily consumption exceeding ten thousand, with the highest consumption reaching one hundred thousand and a cumulative exposure of over ten million. Bilibili is committed to continuous optimization, promising to offer more precise and targeted titles in the future to meet user needs and improve advertising performance. This feature not only simplifies the ad title creation process but also expands the creative space.