Recently, as OpenAI officially launched its next-generation artificial intelligence model GPT-5, the progress of the company's trademark applications in China has also attracted attention. According to data from Tianyancha, OpenAI and its operating subsidiaries have applied multiple times to register trademarks such as "OPENAI GPT-5" and "GPT-5", but these applications are currently in a "waiting for rejection review" or "under rejection review" status.

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Trademark Registration Hurdles, Domestic Companies Were Ahead

Before OpenAI, domestic companies also attempted to register the "GPT-5" trademark. Data shows that a tech company in Shenzhen applied for two "GPT-5" trademarks, but both were rejected and are now invalid.

OpenAI's trademarks applied for in China cover international classifications such as "website services" and "scientific instruments," but the process shows that its registration application did not pass smoothly. This indicates that OpenAI faces challenges in its intellectual property strategy in the Chinese market, and its path to trademark registration is not smooth.

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The Release of GPT-5: Smarter and More Efficient

Despite the obstacles in trademark registration, the GPT-5 model itself remains highly anticipated. OpenAI claims it is "the smartest, fastest, and most practical AI model to date," particularly excelling in areas such as health consultation and computer code writing.

With the rapid development of artificial intelligence technology and the intensifying global market competition, trademark registration has become a crucial step for enterprises to protect core intellectual property and establish brand barriers