ByteDance recently held a DouBao stock explanation meeting, introducing new equity incentive policies for employees related to the DouBao business. The price of DouBao stock was raised from $14.85 per share in June 2026 to $17.02 per share, an increase of about 14.6%.

This adjustment not only increased the evaluation price of DouBao stock but also significantly expanded the overall distribution of DouBao stock. According to individual employee situations, the value of DouBao stock received by some employees can reach around 5% of their total compensation package. In terms of the exchange mechanism, ByteDance allows employees to adjust and replace part of their cash compensation in the total package with DouBao stock.

Due to factors such as position level, employees at different levels have different full-coverage exchange ratios, including multiple tiers such as 20% and 30%. For example, employees at L2 and L3 levels can choose a full-coverage ratio of 20% for DouBao stock, while employees at L3 and L4 levels can have a full-coverage ratio increased to 25% to 30%.

Against the backdrop of intensified global competition in generative AI, ByteDance's move aims to enhance the value and flexibility of equity in key business segments, deeply binding the core team of AI large models.

As the "DouBao" large model ecosystem accelerates its implementation across multiple scenarios and commercialization, increasing employee stock ownership and valuation expectations reflect ByteDance's firm confidence in the long-term value of its AI strategy, and will also provide stronger competitiveness in attracting and retaining top AI talents.