At the 13th China Internet Audio-Visual Conference, Guan Zhengwen, Chairman of Hunan Broadcasting System, revealed a very impressive performance record.
In terms of user scale, Mango TV's effective membership has exceeded 75.6 million, a figure that holds significant value in today's highly competitive streaming market.
More notably, there have been advancements in the AI field. The "Mango Large Model" developed by Hunan Radio and Television has孵化ed more than 80 intelligent agents and is already applied in the production process of over 30 programs, bringing a production efficiency improvement of more than 30%. This means that AI is not just a concept on a PowerPoint slide, but has truly entered the daily content production process.
For traditional radio and television institutions, this path of AI transformation has not been easy. From self-developed large models to practical application in specific programs, there are many obstacles in between, such as technical adaptation, content security, and team integration. That Mango TV has achieved large-scale application in over 30 programs indicates that this system has a certain degree of replicability.
The AI competition in the content industry is not too late for Hunan Radio and Television.
