Countdown to the AI Movie Era! IQiYi's Gong Yu: AI Commercial Blockbusters May Emerge Within 3 to 6 Months

According to reports, Qi Gongyu, CEO of iQIYI, wrote an article in the People's Daily, deeply analyzing how AI technology is reshaping the entire film and television industry. He boldly predicted that truly AI-made commercial films will emerge within half a year as video generation large models explode.

Key Predictions: AI Production Enters the "Commercialization" Eve

Gong Yu pointed out that video generation large models, represented by Seedance2.0, are driving AI film production beyond the experimental stage:

Quality and Quantity Both Improve: The industry will follow the "1-1-2 Law" for growth, meaning that productivity iteration leads to model innovation.

Explosion Point: It is expected that within the next 3 to 6 months, large-scale film and television works meeting commercial standards can be produced.

Role Shift: Media platforms will transition from centralized to decentralized "public service providers," giving rise to a new content ecosystem.

Cross-Industry Exploration: From Digital Screens to Offline Parks

While embracing technology, iQIYI is also trying to materialize digital IPs:

Park Launch: The first iQIYI Park has officially opened in Yangzhou, Jiangsu.

Integrated Model: By combining cross-media IPs with cultural tourism models, it explores the multi-dimensional value transformation of IP assets in the AI era.

Creative Principles: Technology Is a Tool, Art Is the Soul

Although AI has deeply entered the entire process from scriptwriting to post-production, Gong Yu still emphasized the central position of humanistic values:

Core Asset: No matter how technology evolves, IP remains the most valuable asset in the industry.

Essence of Creation: Creativity and art remain the soul of film and television creation. AI is responsible for improving efficiency, while humans are responsible for adding emotion.

Visionary Goal: Seizing the opportunity of AI aims to promote the prosperity of "new popular art."

Conclusion: The Decentralized Future of the Film Industry

From the strategic layout of Beijing iQIYI Technology Co., Ltd.

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