Baidu Launches Wenxin Yiyan Membership and Wenxin Yige Silver Membership Services with Comprehensive Model Upgrades


Baidu establishes two AI model units: Foundation Model Dept led by Wu Tian for general AI, and Application Model Dept led by Jia Lei for business-specific models, both reporting to CEO Robin Li.....
Baidu's total revenue in the third quarter reached 31.2 billion yuan, down 7% YoY, but its AI business, which was disclosed independently for the first time, achieved high growth: Infrastructure of Intelligent Cloud at 4.2 billion yuan (+33%), AI applications at 2.6 billion yuan (+6%), and AI-native marketing at 2.8 billion yuan (+262%). The three segments totaled 9.6 billion yuan, up over 50% YoY, effectively offsetting a 18% decline in online marketing revenue. The autonomous driving platform Luobo Kuaipao had 3.1 million orders in the quarter, up 212%, covering 22 cities, with a total mileage exceeding 240 million kilometers. Li Yanhong said starting from 2025
At Baidu World 2025, Robin Li's speech 'Emergence of Effects' highlighted AI's internalization as a productivity driver, shifting the industry structure from a 'pyramid' to an 'inverted pyramid' to enhance model and application value.....
Li Yanhong, founder of Baidu, stated at the 2025 World Conference that Baidu has completely restructured its search engine through AI, shifting from traditional text links to a multimedia application centered on images and videos, becoming the most aggressive search engine company in terms of AI transformation.
Baidu launches the multimodal AI model ERNIE-4.5-VL-28B-A3B-Thinking, which can deeply integrate images for reasoning. The model performs excellently in multiple benchmark tests, sometimes surpassing top commercial models such as Google Gemini 2.5 Pro and OpenAI GPT-5 High. Although it has a total of 28 billion parameters, it uses a routing architecture, activating only 3 billion parameters, achieving lightweight and efficient inference.