Adobe has recently injected strong momentum into its generative AI creation platform, Firefly. The company officially announced that the platform has launched the GPT-Image1.5 model developed by OpenAI. To reward core users, Adobe has introduced a short-term incentive policy: from now until January 15th, subscribers of Firefly Pro and Premium plans can generate an unlimited number of images using the new model without any quota restrictions.

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This move marks Adobe's effort to break free from the limitations of a single model and build a vast AI multimodal ecosystem. The current Adobe Firefly has evolved into a "model aggregation platform," integrating image, audio, and video technologies from top global AI vendors including OpenAI, Google, Runway, Black Forest Labs, Pika, and Ideogram, in addition to its own Firefly models.

In terms of business model, Firefly continues to use the "generative credits" subscription system. The entry-level Standard plan provides 2000 credits per month, costing about 69.8 RMB per month; more advanced Pro and Premium plans offer 4000 credits and 50,000 credits respectively, meeting the needs of professional creators.

Aside from model integration, Adobe is also accelerating the integration of its AI capabilities into existing toolchains. Recently, Photoshop, Adobe Express, and Acrobat have been integrated with ChatGPT, and long-term strategic cooperation with the video AI giant Runway has been established. This series of moves aims to allow creators to access the most cutting-edge AI capabilities within Adobe software without frequently switching tools.

Key points:

  • 🚀 Model Upgrade: Adobe Firefly has officially introduced the OpenAI GPT-Image1.5 model, improving image generation quality.

  • 🎁 Time-Limited Offer: Subscribers with Pro and above plans can enjoy the privilege of generating unlimited images before January 15th.

  • 🌐 Ecosystem Aggregation: Firefly has transformed into an aggregation platform, integrating AI models from multiple major companies such as Google, OpenAI, and Runway.